TIESTO x GUESS

GLOBAL

PRESS MANAGEMENT | BRAND ADVISORY | CAMPAIGN PRODUCTION | EVENT PRODUCTION | GUEST LISTING | BRAND PARTNERSHIP

We facilitated and managed the brand partnership and PR for the GUESS + TIËSTO collaboration. This venture encompassed a limited-edition capsule collection and branded performances on a global scale.

The Limited Edition TIËSTO Watch by GUESS graced shelves in GUESS Stores worldwide and in department and speciality stores. Adorned with TIËSTO's logo, the 45mm case exudes masculinity and refinement. Packaged in a special TIËSTO box, each watch was accompanied by exclusive insights into the collaboration, epitomizing the bold and confident ethos shared by TIËSTO and the quintessential GUESS Guy.

TIËSTO's global performances, which commenced in Ibiza and continued throughout the year, showcased this collaboration in cities such as Paris, Milan, Las Vegas, Sydney, and Dubai. Leveraging our expertise in brand partnerships and PR management, we orchestrated the seamless integration of GUESS and TIËSTO's brands, ensuring widespread exposure and resonance across diverse audiences.