BIJAN ROBINSON

CONFIDENTIAL PROPOSAL & SCOPE OF WORK

Personal Style, Image & Cultural Positioning

PREPARED FOR CLEYRISSA ROBINSON

INTRODUCTION

Bijan has the opportunity to become culturally relevant on and off the field: an elite athlete with a recognisable point of view, confident personal style and a platform that has genuine resonance across sport, fashion, culture, business and community.

Personal style is an important part of that opportunity. Game-day arrivals, travel, interviews, events and public appearances are now highly visible cultural moments. They can help define how an athlete is seen by fans, media, fashion houses, brands and future collaborators.

The objective is not to create a version of Bijan that feels manufactured. It is to sharpen and elevate what is already authentic: his confidence, faith, family values, discipline, generosity, ambition and natural charisma. We will build a visual identity that is current, distinctive, elevated and unmistakably his.

Over time, this work should make Bijan a compelling partner for the world’s most respected fashion, luxury and lifestyle brands, including houses such as Gucci, Burberry and Ralph Lauren; because he is culturally credible, visually distinctive, professionally managed and aligned with their world.

Anna proposes to act as Bijan’s Personal Style, Image & Cultural Positioning Office: creating the direction, wardrobe operation, fashion relationships and strategic moments that build his profile with purpose.

What WE will deliver

Initial fashion and brand universe

REYNMONT has established relationships and active access across luxury, fashion, hospitality and cultural networks. We will use that access selectively to create relevant introductions, wardrobe opportunities and long-term relationship pathways for Bijan.

Initial outreach and relationship development may include selected houses, designers and contemporary brands across the following universe:

MONTHLY WORKING RYTHM

The programme will be proactive, efficient and designed to respect Bijan and Cleyrissa’s time.

ROI

The value of this engagement extends beyond individual outfits. It creates a managed, visible and commercially valuable image platform that strengthens Bijan’s relevance throughout the NFL season and supports future opportunities beyond football.

The objective is to ensure that every investment in image, wardrobe, relationships and public presentation compounds: improving how Bijan is seen today while building the cultural equity and commercial opportunity that will matter tomorrow.

TIMELINE

The initial engagement will run from September 2026 through 28 February 2027.

This period covers the full 2026 NFL regular season, the post-season period where applicable, key holiday and year-end appearances, and the lead-in to the 2027 off-season. It provides sufficient time to establish Bijan’s signature style, build a reliable wardrobe operation, develop fashion relationships and demonstrate the cumulative value of a consistent public image.

At the end of February 2027, REYNMONT, Bijan and Cleyrissa will review the styling programme, wardrobe operation, relationship progress, forthcoming opportunities and the appropriate scope for the next phase.

COMMERCIALS

The recommended commercial structure is based on a monthly programme retainer, allowing Bijan and team to benefit from continuous strategic oversight, planning, relationship management, and PR coordination across the programme term.

Prepared confidentially by REYNMONT. This document is for discussion purposes only and may not be circulated, reproduced, or relied upon by third parties without REYNMONT’s written consent.